Contact
Let’s talk about the build
Describe the problem and what done looks like. I’ll tell you honestly whether a custom application is the right move.
Reach out
Tell me what you're stuck on
The more concrete you are, the more useful my reply will be. I read every message and answer honestly — including when custom software isn't the right move.
Helpful to include
- What are you trying to make work — and what’s broken today?
- Which tools are in play (CRM, payments, booking, email, etc.)?
- What does “done” look like for your team or customers?
What happens next
A simple path — no pressure funnel
01
You describe the problem
Tools, constraints, and what “done” looks like. Rough is fine — clarity beats polish.
02
I reply with a straight take
Whether custom software fits, what I’d explore first, and what you can skip.
03
We decide if it’s a fit
If it is, we talk scope. If it isn’t, you’ll still leave with a clearer next step.